7. Our advice
Toyota pioneered continuous innovation in consumer goods with the Prius. Toyota has even shown that a succession of incremental innovations carried out on an ongoing basis can lead to a disruptive innovation that brings with it a strategic shift in an entire industrial sector.
I invite you to re-read the TPDS book – Toyota Product Development System.
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Bibliography
T. Ohno, Toyota Production System: Beyond Large-scale Production , 1995
M. Imai, Kaizen , The Key to Japan's Competitive Success , 1986
J. P. Womack, Lean Thinking , 2003
P. S. Pande, R. P. Neuman, R. R. Cavanagh, The Six Sigma Way: How GE, Motorola and Other Top Companies are Honing Their Performance...
The Ultimate Scientific and Technical Reference
