Practical sheet | REF: FIC1871 V1

Create an impactful narrative structure to better captivate your audience

Author: Gaël LE BLOA

Publication date: September 10, 2025 | Lire en français

You do not have access to this resource.
Click here to request your free trial access!

Already subscribed? Log in!

Automatically translated using artificial intelligence technology (Note that only the original version is binding) > find out more.

    A  |  A

    1. Choosing the right pitch structure

    A good pitch can't be improvised. It relies on structure. Not a rigid structure, but a logical framework that sets the pace, facilitates understanding and supports the argument. A good structure enables your audience to follow you effortlessly, to anticipate the sequence of events, and to retain the key messages.

    In this first step, you'll discover the different narrative structures used in professional presentations, and learn how to choose the one that best suits your purpose, audience and pitch context.

    1.1 Why structure your pitch?

    Because good, poorly organized content quickly becomes confusing. A narrative structure allows you to :

    • Clarify your main message;

    • ...

    You do not have access to this resource.

    Exclusive to subscribers. 97% yet to be discovered!

    You do not have access to this resource.
    Click here to request your free trial access!

    Already subscribed? Log in!


    The Ultimate Scientific and Technical Reference

    A Comprehensive Knowledge Base, with over 1,200 authors and 100 scientific advisors
    + More than 10,000 articles and 1,000 how-to sheets, over 800 new or updated articles every year
    From design to prototyping, right through to industrialization, the reference for securing the development of your industrial projects

    This article is included in

    Management and innovation engineering

    This offer includes:

    Knowledge Base

    Updated and enriched with articles validated by our scientific committees

    Services

    A set of exclusive tools to complement the resources

    Practical Path

    Operational and didactic, to guarantee the acquisition of transversal skills

    Doc & Quiz

    Interactive articles with quizzes, for constructive reading

    Subscribe now!

    Ongoing reading
    Choosing the right pitch structure
    Outline