4. Designing the production process
The bouquet of basic services is offered to the customer through a realization process that introduces specific activities between the front office and the back office supporting realization. We need to put ourselves in the customer's shoes and design the steps and activities involved in the co-realization of the service in the spirit of the desired values. We have seen that the general model of a realization process can take the following form:
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Designing the production process
Stage design (front office, back office, production support)
This method is based on analysis approaches, from the global representation of a service seen in the What's the point of evolving a product into a service?
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