8. Our advice
Start practicing expressing the values expected by target customers (step 1) and establishing the functional expression of need (step 2).
Keep moving forward by representing existing and new services with blueprinting .
Then try to link up all the steps on simple services.
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Our advice
Mistakes to avoid
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This method is based on analysis approaches, from the global representation of a service seen in the What's the point of evolving a product into a service?
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