1. Create a list of stakeholders

Start by listing your organization's "stakeholders". Who are they? That's the first question you need to ask yourself. It's both a simple and complicated exercise. Simple, because the first names will quickly come to mind:

• your sponsor ;

• your team ;

• people who will interact with you on a regular basis, such as representatives of technical, legal, personnel, communications, finance, etc. functions;

• your coach ;

• the various people in charge of your exploration;

• the experts...

Once you've come up with these initial names, the exercise becomes more complicated, as you'll have to think of other people who won't naturally come to mind. To go...