Practical sheet | REF: FIC1274 V1

Deploying business intelligence: what's at stake and what methods should be used?

Author: Sophie LAFOURCADE

Publication date: June 10, 2014 | Lire en français

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4. How do you go from developing a proposal to a validated definition of business intelligence?

From analysis to proposal

Analyze the information gathered during your survey and draw up a proposal defining the watch you plan to deploy.

4.1 From definition to success indicators

Submit this proposal, ask for feedback, adjust the scope by being pragmatic and realistic.

  • Make commitments where you know you immediately have the resources (professionals, sources, tools, minimum logistics...) to start the process and show potentially interesting results within a short timeframe.

  • Define deadlines; your monitoring project calendar includes known events, assumed events such as a competitor's product launch, communication campaigns, dates for feedback to...

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