9. Frequently asked questions

When should you use the Value Mapping Tool?

As briefly indicated in the data sheet, the Value Mapping Tool can be used at different points in the eco-innovation process, depending on the needs of the project group:

• It can be used in the early stages of the eco-innovation process, when looking for opportunities. In this context, your current proposal described in the "Set the framework for your analysis" step corresponds to your current activity and products/services. You'll also find it easier to identify the right stakeholders. The "Identify and map the value created, forgotten and destroyed for each stakeholder" step will enable you to map the value captured, destroyed or forgotten by your current proposition. Finally, the step "Generate new solutions by exploring new opportunities for value creation" will help...