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Practical sheet | REF: FIC1873 V1

Include evidence and a solid business case in your pitch

Author: Gaël LE BLOA

Publication date: September 10, 2025 | Lire en français

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10. Abbreviations and acronyms

  • KPI: Key Performance Indicator

  • POC: Proof Of Concept (proof of feasibility)

  • ROI: Return On Investment

  • CAC: Customer Acquisition Cost

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