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Practical sheet | REF: FIC1873 V1

Include evidence and a solid business case in your pitch

Author: Gaël LE BLOA

Publication date: September 10, 2025 | Lire en français

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7. Our advice

7.1 Choose the proof that speaks most to your target audience

Don't try to say everything. Select one or two key pieces of evidence, aligned with your interviewer's profile. A well-formulated, well-placed piece of evidence is better than an indigestible inventory. Use the tools provided (checklists, KPI grids, mini-business cases) to effectively select and format your evidence.

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